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Banners design tips [ part 2 ]

Make it small file size in Kb. Speed is your concern Some banners exchange have a limit in size most often is 10Kb

Try to change resolution of your display to see how your banner will look under 256 colors, even under 16 colors. Switch your monitor to gray scale and look at your ad again When it looks right upload to your banner exchange network

Watch the latest videos on YouTube.com

Proportion [ In banners ]

Use mathematical principle to concentrate on size of elements. The idea is that equal elements proportions are visually boring because they are monotonous. Two part of the same size will fight for attention and neither one provides a point of interest. Try not to divide your banner in half.

Alignment [ In design ]

All parts of your work should match together

They should be line up, visually connected like books on a shelf or bricks in a wall

Clean design gives a feeling of organization

Simplicity [ in online advertising ]

As always less is more. Do not crowd your banner message, more info you try to provide more crowded and over load will be your design. Do not crowd. Banner be a waste of the advertiser's money because the layout will not be organized and the clutter makes the layout Unappealing and can be ignored by most of its viewers.

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